HNBS 301 Business And The Business Environment

Important Making Digital Images

Case Study Important Making Digital Images

The Kings mills Hotel is a luxury 4 star hotel in picturesque Chingford, London. Blending their historic hotel building with a modern events space, it is the leading hotel in the London Highlands. You have been hired by Kingsmills, with the aim of:

  • creating a website that will increase their brand presence online and showcase exactly what The Kingsmills has to offer.

Important Making Digital ImagesKingsmills original site was built on an outdated CMS and was in need of updating for both Search Engine Optimisation (SEO) purposes and sales potential. It did not fully portray their offering or reflect the brand image they had spent so long building. 

A.C 1.1 Identify sources for digital images such as primary and secondary sources for the given case study.

Answer Hint:

  • Definition of Digital Images.
  • How sources are important making digital images.
  • What are the different sources?
  • Primary and secondary sources explanation and their comparison.
  • Example of primary and secondary sources with regards to Kings mills Hotel.  

A.C 1.2 Create digital images from primary and secondary sources by use of input devices such as cameras, scanners, Camcorders, mobile phones, etc for Kings mills Hotel for their business. Image examples: Selfies, Reservation rooms, Conference rooms, Dining Rooms,swimming pools, Hotel buildings etc. 

Answer Hint: 

  • How digital images are created?
  • What is the purpose of creating the digital images with regards to this case study?
  • Show all the digital images and mention their name and sources. (Image examples: Selfies (this one should be primary source), Reservation rooms, Conference rooms, Dining Rooms,swimming pools, Hotel buildings (this one should be primary source))
  • All the images should have logo of Kingsmill at very bottom, which you developed in the class.
  • Give a brief description about all of them.
  • A.C 2.1           Identify file formats and fundamentals required to process image data for Kingsmills Hotel for their Website, Banners, Brochure, etc.

Important Making Digital Images

Answer Hint: 

  • What is image processing?
  • Identify the file formats with regards to image processing.
  • Describe the fundamental steps of image processing.
  • Mention and show the file formats of Kingsmills Hotel’s images for website, banners, brochure etc.

A.C 2.2 Apply digital data management techniques to store imagery such as JPEG, TIF, PNG etc for Kingsmills Hotel for their Website, Banners, Brochure  etc.

Answer Hint:

  • What is digital data compression?
  • Compare and contrast lossy and lossless digital data compression with examples.
  • Digital Data documentation
  • At least two examples like the following:

Maddox Smith

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