Develop Implement Marketing Strategies
Part C: Implementation of Marketing Plan
Aussie wanderers tours is a well-known tourism organization and they provide a real Western Australian adventure tour experience. The management of Aussie Wanderer Tours has developed a specific Budget plan for the new service, keeping in mind, all the possible costs and variables. The budget prepared by the management consists of scheduling, cost allocation, accountabilities and delegation of authority to the personnel’s (right person for the right job). Tourism business is one of the growing businesses in today’s world. There is another company named international Globus group in Australia that is a very well known tourism organization, which provide tours and travel to the people all over the world. Similarly, Wildlife tours Australia provide good services to the customers and they keep on checking the feedback and reviews from their customers about their services. It has been found that, they provide opportunities to every passenger to fill their feedback form after every tour to ensure the interest of the customers. This helps them to implement better strategies so that they can improve their services. They give the customers chance to express their opinion and experiences about their tour.
Success of marketing campaign
The venture has offered 150 people a chance to win a free trip to any of their travel destination. This brought a thrill in the mind of tourists. By providing such discount offers, this entity is all set to promote its services effectively. This will help in adding extra efficiency to the business. However, promotion via all modes of social media is not used by this entity. Thus, a particular set of customers are left to the addressed for this task.
Possible reason of the campaign result
This campaign might assist in gaining positive outcome. This campaign encourages the customers to avail their tours. The marketing campaign helps them to grow visitation of tourists with them so that they can build a fresh image in the tourism industry.
Comments received by the consumers related to campaign
Customers were excited to attain the news of such offers. They commented that the destinations that are offered by Aussie wanderer tours are very exciting and the services of their hotels are seemed to be very good.
Modification that can be implemented for better result
For getting better response and replies from the consumers first, they should check the weather condition before organizing any event. Next time they can offer discount to the customers to avail their tour. This will attract more tourists in their travel business.
Environmental factor that has affected the campaign to some extent
All modes of promotion in social media were not done because of poor weather conditions. Natural calamities did not permit the company to advertise their campaign properly as the internet connection was interrupted for several number of days. This has caused a massive problem as well as distraction in the campaigning of the service.
Accountability and Responsibilities
The management has also determined the accountability and responsibilities of the persons engaged in the project. The authorities are delegated as follows:
Project sponsor has the main responsibility of the project. The responsibility includes providing the project with necessary initial and additional funds, giving regular updates to the top-level management, removing obstacles so that the project can move forward and many others.
Advisory team has the responsibility to assist to the project sponsor and providing high-quality direction and subject matter input.
Project leader: has the responsibility to provide expertise and accountability for the project results. The responsibility of the project or functional leader extends to development of the charter and any other documents. Aussie wanderer’s tours and safari can achieve a great success in their new business if they follow all the marketing strategy that they have implemented. If they provide all the facilities in their hotels to the tourists then they will give a glowing review to the other customers and in this way, they can get more and more tourists who will avail their services. Globus international tour provides all the details of the tour to the public and helps them to decide the best place where they may go. On the other hand, Wildlife tours Australia organize various training programs that ensure that they are providing best service in their business. They try to understand the needs of the travelers and select the best hotels for them.
Dear sir madam, Thank you and appreciated your good output. I was really worried about this assignment because the deadline was already passed however you gave me the final document with experts assistance that was really great and I’m satisfied with the final solution. Thanks again
highly satisfied to give assessments when we are too busy and cannot summit our task on time.
Great service… Quick response… Nicely judge the requirements of the assignment… It seems like exert has gone through the specifications very carefully… I would prefer same expert again when I will have database assignment again in future… Thanks very much…
5 starts for following the requirements in the first go, extensively researched, to the point discussion in the research paper. Referencing seems to be on point. Excellent writer Good work, Cheers!!
This assignment i go r23.5/30 I’m happy your high quality work Thanks for helping
I recommend all my friends . They always get work done in emergency . Experts are too good . Provide them wid notes as well
good writers i love your assignment a lot. lot of value for your assignment. good website. lots of helpful to students.
Definitely gave me the help that I needed for this course. I would recommend my assignment help to anyone.
On time and great work. Simulation and paragraphs. You made it according to template. Thank you.
Good work done by MAH team. Very good understanding of the topic and hit it right.
I want u to do my next assignments..i will talk with the management i hope they can figure it out..our presentation n some contents are really good…G …
thank you very much for your help good assignment on time delivery and good work..
great assignment, was very excellent and passed it with no problems, really appreciate thanks
Original work and affordability are the biggest reasons for me to hire them over and over again. I like their professionalism and services. Keep up the good work.
The topic was too tricky for me to understand and that’s why I sought writing support from them. They met all my requirements and did justice to my order. Wonderful service!
I was expecting to receive the document in Harvard referencing style, but I actually got it in Oxford. I immediately approached them, and they got my work done according to me in a day. They didn’t ask for money on the changes made. Thanks guys!
I found them very professional as they quickly respond to the urgent requests. I wanted them to work on a few things in my final order, and they did it exactly as per my specifications without charging any extra money. Good services!
I found it hard to place an order with them as the line was constantly busy. But through their mobile App, it has become simple to approach them. I got my assignment on time, and it was nicely written. Highly recommended.
It takes a lot of time to research on an assignment topic given by the professor. I as I wanted to save my time, I simply contacted them via email and got their respond then and there. They followed all the specifications given. Thanks guys!
I wanted them to do certain changes in my document as I wasn’t satisfied at first. But, the writer assigned to me did the rework and sent me the order just in a day. Thanks guys! Good services. Marsha Marshall ,USA
live in London, and most of the time I travel owing to my work responsibilities. I got to know about them from a friend, and it’s been quite a while that their expert team of writers is supporting me with the college projects. I’m highly satisfied with their services. Keep doing a good job!
Scored good grades Due to time constraints, I hired them, and they handled the entire task amazingly. I submitted my order within the deadlines. I scored good grades, thanks guys!
I never knew they could be of such a great support. My order was written excellently and the format used was correct as well. Keep up the good work!
I needed help with my order from someone whom I can rely on completely. A buddy suggested me to hire them. They are really best at their work. I got my order on time.
Big thanks to the team of Instant Assignment Help as they delivered me the order just in time. Their customer support executives were available even at odd hours to resolve my urgent queries.
Good services! I found them very professional as they always keep in mind the requirements shared by their clients. Keep up the good work.
The format used was just like the way I wanted. I never thought they could write my document so well. I will surely recommend them to my friends.
While writing my assignment, I got confused about the referencing style that I had to use, and that is why I thought to seek help from their experts. To my surprise, I got exactly what my college professor wanted.
I wanted my writer to draft my order according to the specifications made and owing to some miscommunication; he forgot to mention some of the important points. But when I told him to do the changes, he did the rework patiently. I’m happy with their services.
Online writing companies charge high prices for their services, and this was the reason why I never thought to take writing support online. But Instant Assignment Help is different from others. They deliver a good quality document at affordable prices. Highly recommended!
Their services are fine as I can see there’s still room for improvement. I told them to use Vancouver referencing style, but mistakenly they used Oxford. The changes were made instantly when I asked them to.
MARKETING COMMUNICATION PROJECT
The current study mainly focuses on the marketing communication of Glen’s Brand in United Kingdom. It has been figured out that brand awareness and products of the brand is supposed to be very poor due to many reason.