This is a solution of your BTEC HND in Business Assignment that describes about Developing business
Introduction
Qualification | Unit number, title and level | |
BTEC HNC in Business | Unit 15 Managing Business Activities to Achieve Results | |
Student name and ID number | Assessor name | |
Bindya Patel | ||
Date issued | Completion date Submitted on | |
27.02.2016 | 27.04.2016 | |
Assignment title | Zurich Case Study
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It is always suggested to go through all the study material and presentations before attempting the answers. Please consider the command words (describe, explain, analysis or evaluate etc.) Please mark the task number (1.1, 1.2 etc.) while answering.
Merit and Distinction questions (On page 8) are optional. You must pass ALL the other questions (1.1 to 4.3) to get at least Pass grade in this unit. Original work is required. Please refer to Plagiarism & Reference documents under Student Guide. Please contact your tutor if you are unsure of any part of the Assignment Brief. Good luck
Learner Declaration
I declare that the work I am submitting for assessment contains no sections in copied in whole or part from any other source, unless it is explicitly identified by means of quotation mark or by means of wholly indented paragraphs. I declare that I have also acknowledged such quotations by providing detailed references in an approved format. I understand that unidentified and un-referenced copying both constitutes plagiarism which is an offence.
By submitting the electronic copy, I agree to the above declaration and also acknowledge the assessor of this document may communicate a copy of this document to a plagiarism checking service (which may then retain a copy of the assessment item on its database for the purpose of future plagiarism checking) for assessment purpose.
Student Name | _____________________ | Student ID: | __________________ |
Signature: | _____________________ | Date : | __________________ |
Assignment Brief | ||
Unit number, title and level | Unit 15: Managing Business Activities to Achieve Results | |
Qualification | Pearson BTEC HNC Diploma in Business | |
Date issued | 27.02.2016 | |
Completion date | 27.04.2016 | |
Assessor | Bindya Patel | |
Assignment title | Managing Business Activities to Achieve Results | |
Purpose of this assignment This unit focuses on the effective and efficient planning and management of business work activities. It gives learners with understanding and skills needed to design and implement operational systems to improve their effectiveness and efficiency and achieve the desired results for the business. Learners are encouraged to consider the importance and interrelationship of business processes and the implementation of operational plans, together with quality systems and health and safety, in achieving satisfactory results. | ||
Scenario: You are required to provide answers for tasks 1, 2 and 3 using the case study or additional research to be carried out on Zurich Insurance Group. Task 4 should be answered based on Mr Adusei scenario. A Zurich case study: Creating quality customer care Zurich 17 Image 6A quality product or service is one that does what it is supposed to do – that is, meet customer services requirements for its target market. For a business, therefore, quality is based on knowing what customers need and expect and meeting these demands. A business that is serious about quality does more. Zurich aims not only to meet customer expectations, but also to exceed them. Zurich puts quality at the centre of how it does business. It actively manages and measures the quality of the service it provides to make sure its customers receive the best possible level of customer care. Please read more from : http://businesscasestudies.co.uk/zurich/creating-quality-customer-care/introduction.html#axzz3yLdi4anv | ||
Task 1: Understand the concept and process of marketing (This task offers you an opportunity to achieveL.O.1: AC1.1 AC 1.2 and AC1.3) You are required to evaluate the interrelationship between the different processes and functions of Zurich Insurance Group (AC1.1) Guidelines You may include the following in your answer: Interrelationships of functions: Think about mission, aims, objectives and culture; You are required to come out with justifications of the methodology that could be used or are used to map processes to the goals and objectives of Zurich Insurance Group (AC1.2) You are required to evaluate the output of the process and the quality gateways of Zurich Insurance Group (AC1.2) |
Task 2 Be able to use the concepts of segmentation, targeting and positioning (This task offers you an opportunity to achieveL.O.2: AC 2.1, AC 2.2, AC2.3 and AC2.4) Acting as a production manager for the purpose of this assignment; You are required to design plans which promote goals and objectives for your own area of responsibility as a production manager (AC 2.1) Guidelines You may include the following in your answer: A plan could be designed (not just a description of a plan) for own area of responsibility as a production manager. The plan could include – What is to be done, how to do it, when to it and who do what. You are required to write objectives, which are specific, measurable, achievable, realistic and time-based to align people and other resources in an effective and efficient way (AC 2.2) Guidelines You may need to consider the following in your answer: At least two written objectives The written objectives must be Specific, Measurable, Achievable, realistic and time-based (thus SMART) and why you think they can align people and other resources effectively and efficiently. You are required to demonstrate (using examples) how to Implement appropriate systems to achieve the objectives (in AC 2.2) in the most efficient way, on time, to budget and meeting organisational standards of quality (AC 2.3). Guidelines You may include the following in your answer: There must be evidence of you implementing appropriate systems to achieve objectives in the most efficient way, on time, to budget and meeting organizational standards of quality Effective systems must ensure – relationship with customers are managed effectively, relationship with customers are managed effectively, office functions are not duplicated and interrelate properly Systems may include – sales systems, production systems, ordering systems etc. You are required to demonstrate (using examples) how to carry out work activities that meet operational plan through effective monitoring and control of your area of responsibility (AC 2.4). Read more about : A study In United Kingdom Task 3 Understand the individual elements of the extended marketing mix (This tasks offers you an opportunity to achieveL.O.3: AC 3.1, AC 3.2, AC 3.3, AC3.4, and AC 3.5) You are required to specify quality standards for Zurich Insurance Group and design systems to manage and monitor them (AC 3.1). You are required to use examples to demonstrate a quality culture that ensures continuous monitoring, evaluation and development of a specific process of Zurich Insurance Group (AC 3.2). You are required to recommend improvements which will align with the objectives and goals of Zurich Insurance Group and explain how that will improve their operations (AC3.3). You are required to write a report to the manager of customer care of Zurich Insurance Group on the wider implications of proposed changes within the organisation (AC 3.4). Task 4 Be able to use the marketing mix in different contexts (This tasks offers you an opportunity to achieveL.O.4: AC4.1, AC4.2, AC 4.3 and AC 4.4 Mr Adusei Scenario You have been approached by Mr Adusei; who intends to open a restaurant in the heart of London to assist him address some key issues he is likely to face in the industry. You are required to carry out risk assessments as required by legislation, regulation and the requirements of Mr Adusei’s business and suggest evidence you need to see to ensure he has taken the appropriate actions where necessary (AC 4.1). You need to demonstrate (using examples) how to correctly and effectively apply health and safety regulations and legislation that are applicable to the restaurant business (AC 4.2). You are required to carry out a systematic review of the health and safety policies and procedures of an existing organisation (of your choice) and discuss whether they are effective and compliant (AC 4.3) You are required to construct a staff training guide to enable Mr Adusei’s business to ensure practical application of health and safety policies and procedures in the workplace. (AC 4.4) Opportunities for Merit and Distinction
Evidence required
Submission Guideline
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