Programming Logic Controller

Harvard Business School Assignment Help

Harvard Business School Assignment HelpThis is a team case assignment. Students will read the Harvard Business School Case “Daktronics (B): The Large Sports Venue Sales Channel” and then provide a written analysis of the case by addressing the following questions:

1.      Describe the core and extended product and services package in the Large Sports Venue display market. What are the trends?

2.      Who are the players in the buying center?

3.      Describe the needs of the buyers as they make this purchase decisions?

4.      Given the complex nature of transactions in this market, what should be the role of the Daktronics sales force?

5.      What are the forces pushing buyers toward the use of consultants?

6.      What are the sources of channel power in this large sports venue market, and how are they changing?

7.      Assess the strategic options for Daktronics, and what are the implications for Daktronics for these options?

8.      What options are within Jay Parker’s control?

9.      What strategic options does Daktronics have? How should it handle the “rise of the consultants?”

Submissions should be minimum of 1000 words and a maximum of 1500 words.

Learning Outcomes Targeted: 1, 2 & 3

Rubric

*Case Analysis

*Case Analysis
Criteria Ratings Pts
 Organization and Clarity

threshold: 1 pts

High Pass – Paper demonstrates concise and consistent writing. Transitions between ideas are handled well. Formatting is appropriate and writing is free of grammar and spelling errors.

3 pts

Pass – Paper is organized and clear. Errors do not detract from overall ideas. Could have used better transitions between ideas. Some grammar or spelling errors.

2 pts

Needs Improvement – Writing needs outside support. The main ideas are getting lost as a result of the grammar and spelling errors.

1 pts

Fail

0 pts

 Issue Analysis

threshold: 1 pts

High Pass – Presents an insightful and thorough analysis of the major issues in the case. Conclusions are well justified by factual and computational support.

3 pts

Pass – Presents an adequate analysis of most of the major issues in the case but lacks depth in some areas. Some conclusions may lack support.

2 pts

Needs Improvement – The level of analysis could use better framing and more depth. Factual and/or computational support for the analysis is omitted

1 pts

Fail

0 pts

 Action Recommendations

threshold: 1 pts

High Pass – Recommendations are detailed and impactful and together compose a thoughtful plan to address major challenges.

3 pts

Pass – Recommendations are appropriate to address major issues and are linked to the analysis. Some anticipated consequences and alternatives are included

2 pts

Needs Improvement – Recommendations may be simplistic and/or over general. Ideas could use more connections to the identified issues.

1 pts

Fail
0 pts
 Use of Course Concepts

threshold: 1 pts

High Pass – Demonstrates complete command of tools and concepts from the course. Makes appropriate and powerful connections between identified issues and the strategic concepts studied in the course readings and class lectures.

3 pts

Pass – Demonstrates sufficient command of tools and concepts from the course. Makes some connections between identified issues and the strategic concepts studied in the course readings and class lectures.

2 pts

Needs Improvement – Makes few, if any, connections between identified issues and concepts from course readings and class lectures.

1 pts

Fail

0 pts

 Overall

threshold: 1 pts

High Pass – High level treatment of the case, displaying depth, insight, and originality.

3 pts

Pass – Solid overall treatment of the case, displaying competent professional judgments

2 pts

Needs Improvement – Treatment of the case does not demonstrate sufficient comprehensiveness, depth, and/or analytic rigor.

1 pts

Fail

0 pts

3 pts
Total Points: 3

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